TOKYO -- A trend of investing in companies that are actively promoting the role of women in business is spreading across the stock market.

As part of "environmental, social and governance (ESG) investing," which represents the main measures of the social and environmental impact of a business, investment trust funds that are coupled with the share price index for companies promoting the success of women have become popular. Institutional investors with a large amount of capital have also begun to place their investments in such businesses. As investors in the Americas and Europe have distanced themselves from companies that have lagged behind in the empowerment of female employees, whether or not the "pressure" from the stock market will spark a change in how Japanese companies promote the role of their female workers is gathering attention.
In May, Nomura Asset Management (AM) Co. listed an exchange-traded fund (ETF) that is coupled with a "women's empowerment index" share price index, which is composed of business that are currently engaged in actively promoting the role of women in their respective companies.
Minister of Internal Affairs and Communications as well as Minister of State for Women's Empowerment Seiko Noda came to the listing ceremony for the ETF, stating, "For the stock market, this is the best chance -- for companies, it is their last chance. I would like to see more businesses work toward women's empowerment."
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