Traditional venture capital firms are missing out on returns by overlooking women-led startups.

Traditional venture capital firms are missing out on returns by overlooking women-led startups.
That’s according to Melinda Gates, who spoke to Fortune this week about why she’s investing in women and minority-led businesses.
Gates, co-chair of The Bill & Melinda Gates Foundation and founder of Seattle-based investment firm Pivotal Ventures, is putting money behind various funds like Aspect Ventures and Female Founders Fund that index for women and minority entrepreneurs. She told Fortune that big, longstanding VC firms are “leaving money on the table.”
“If they’re not seeing the latest innovative, disruptive technology because they don’t understand it or they don’t understand some things that women are spending money on, I think they’re not making great investments,” she said. “They’ll start to wake up over time, and there are some opportunities there.”
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